Dr. Julien Bras from the Grenoble Institute of Techonology has been working in the field of cellulose fibrils, nanocellulose and microfibrillated cellulose for two decades. He is considered as one of the pioneers on the concept as we know it today. In this 5 minutes chat with Dr. Bras, we touched upon several topics regarding this new material. Do not miss out on the opportunity to listen in to Dr, Bras ideas one some of the directions the cellulose fibrils and nanocellulose will be taking in the future.